What it is: A sulfate-free shampoo with a luxurious lather that builds body and bounce without drying out your hair.Hair Type: Fine, Medium, and ThickHair Texture: Straight, Wavy, Curly, and CoilyHair Concerns:- Thinning- Volumizing- Color SafeKey Benefits: - Removes buildup without stripping- Adds bounce, body, and shine- Visibly enhances fullnessHighlighted Ingredients:- Squalane and Hemi-squalane: Superior to silicone, they improve hair health and strength immediately and over time.- Caffeine: Stimulates follicles and supports healthy hair growth. - Aloe Leaf Juice: Hydrates and soothes the scalp. Ingredient Callouts: This product is vegan, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: Powered by patented sugarcane-derived hemi-squalane (a hero ingredient that improves hair health over time time) plus follicle-stimulating caffeine and soothing, hydrating aloe leaf juice, this shampoo strengthens and detoxifies for visibly fuller hair. The 98 percent-plastic-free packaging consists of an infinitely recyclable aluminum base and PCR pump.Fragrance Description: Lush jasmine, sparkling cassis, and radiant bergamot accent rich notes of sandalwood and amber.Clinical Results: In a controlled study (versus a non-conditioning shampoo), after 1 use:- Hair density visibly improved by 9%In a 21-day consumer study of 40 subjects:- 93% saw less hair fall- 93% agreed hair felt thickerClean & Planet AwareOur ambitious curation of beauty made without controversial ingredients from brands dedicated to making meaningful environmental commitments, including sustainable ingredients and sourcing, packaging, corporate commitments, and consumer transparency.