The Ética Missy Jeans channel ’90s style with a low-rise bootcut fit that hugs the hips and flares at the hem, crafted from rigid denim for lasting shape. The Ética Missy Jeans channel ’90s style with a low-rise bootcut fit that hugs the hips and flares at the hem, crafted from rigid denim for lasting shape. Based in Los Angeles, Ética is rooted in the ideals of fair labor with responsible environmental manufacturing and social values. Ética proudly exceeds fair labor standards, providing living wages, benefits and ability-inclusive opportunities to the people who make it all happen.