What it is: A buildable mascara with a wet, creamy formula that lifts and volumizes lashes without clumping or flaking for natural to dramatic eye makeup looks.Ingredient Callouts: Free of sulfates SLS and SLES, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances.What Else You Need to Know: This buildable volumizing mascara with patented POWERFULL™ brush separates eyelashes from root to tip for a voluminous, full lash look. The SoftSculpt™ formula, enriched with vitamin B5, nurtures lashes without smearing, smudging, or clumping while giving natural lashes a volume boost of up to 600%.