Fabulous, fancy Frankie. This cool column offers a sleek square neckline, barely there spaghetti straps, and a perfectly placed center-back slit. Fabulous, fancy Frankie. This cool column offers a sleek square neckline, barely there spaghetti straps, and a perfectly placed center-back slit. Founded in 2009, Reformation is a revolutionary lifestyle brand combining stylish, vintage-inspired designs with sustainable practices. With each limited-edition collection, the LA-based brand empowers individuals who want to look beautiful and live sustainably.